8 Costly Mistakes
of Licensing"
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| Harry
Grace Principal 35 years experience in manufacturing, retailing, incorporating 15 years in the licensing industry ensures you receive qualified advice, together with an honest insight into the do and don'ts of licensing. |
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| This report will show you how to | |
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Understand how licensing houses work to get your property and how to ensure you receive long term financial rewards for your efforts. |
The Licensing industry has seen many new players come into the market and many new creators will fail due to lack of experience and knowledge of the industry.
The Licensing industry, in some instances is a cut-throat business, with pressure applied to obtain the creators’ licensing rights. This doesn’t allow the creator to understand and research how licensing works and what is a fair return on their art.
I know the industry from both the manufacturer and licensee viewpoint. After 20 years working in manufacturing and marketing where I had first hand experience sourcing and launching new products, selling into the large multi national and independent retailers I know how it works.
As Managing Director of TLC (The Licensing Connection), we were one of the first independent licensing houses to develop unknown brands and art into the market place, achieving sales in the millions of dollars.
My experiences in the licensing industry has fuelled my desire to `lift the lid’ on questionable practices in the industry to ensure all parties get the right outcome.
We offer a consultancy service to new creators, manufacturers and retailers, as well as providing licensed properties.
